Impact FAQs

Can tree planting be used to offset emissions?
It depends. Planting trees isn’t a substitute for cutting your own emissions, but verified afforestation and reforestation removal projects can be used to offset. See ‘When can tree planting be used for carbon offsetting’ for more details.

What’s the difference between carbon removals and carbon avoidance?
Removals take CO2e out of the atmosphere (for example reforestation or biochar); avoidance prevents emissions that would otherwise happen (for example forest protection).

How does Ecologi choose the projects it funds?
Every project is assessed against our Carbon Project Assessment Framework (CPAF), now version 2. Read more at ecologi.com/resources/blog/how-ecologi-assesses-carbon-project-quality-introducing-cpaf-version-2.

Which carbon credits can I trust?
See our full guide to carbon credit quality at ecologi.com/resources/blog/carbon-credit-quality-guide-trusted-credits-2026.

What is the voluntary carbon market?
See our UK voluntary carbon market guide.

Where can I find a glossary of climate terms? Our climate glossary is at ecologi.com/resources/glossary.

Where can I view/fund these projects? In the Impact shop at ecologi.com/impact-shop.